We curate experiences that honour the rich history of beat generation America and allow you to reminisce on a time of creativity, craft and classic adventures.
If you have always felt drawn to the style and stories of the 60s, we offer you the chance to journey back and walk in the shoes of your heroes, to a time where hitting the road was always in search of something new, and the only way to travel was in a classic car.
Joshua Tree is the perfect setting to inspire you and help you generate new ideas. I have never disconnected in this way, and found it so helpful to be somewhere that had so much natural beauty, but was also totally isolated. I have the feeling I'll be back every year.”
Jared Lowe
I've been surfing for over 4 years now and I still learned so much from the coaches. It was my first time in Santa Cruz and it really lived up to its "Surf City" name. Highly recommend!
Annie Mackie
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The Journey on Film
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Stories From The Road
Hear from our community of creative thinkers, explorers and era defining artists.